The protocols

Choose the level of rebuild.

Start with the visible surface. Build the source of truth. Or buy the complete execution layer. Each product stands alone; together they move from diagnostic to strategy to finished assets.

Entry — diagnostic

The LinkedIn Audit Kit

LinkedIn is the first diligence page. The Audit Kit scores the eight profile sections that decide whether the right people keep reading — then gives you the fix order.

Flagship — methodology

The Positioning Protocol

The strategic rebuild. Define your executive category, proof, narrative, audience, content, and outreach logic, then turn it into one usable brief.

Complete — the system

The Bundle

Audit Kit, Positioning Protocol, and exclusive execution templates — LinkedIn rewrites, bio frameworks, talking-point architecture, and outreach prompts.

How to choose

Start with the Audit Kit if the visible profile is the problem.

The Audit Kit is the right entry point when LinkedIn is attracting the wrong reads, burying proof, or making seniority harder to understand than it should be.

Choose the Protocol if the positioning is upstream.

The Positioning Protocol is for leaders who need the category, proof, audience, narrative, content, and outreach logic before rewriting any one surface.

Buy the Bundle when you need the assets finished.

The Bundle combines the diagnostic, the strategic brief, and the execution templates for LinkedIn, bios, talking points, and outreach.

None of the products require a coaching relationship.

Each product is designed to be run independently by a capable senior operator.

How delivery works

Every product is worked on this site. Your access code arrives by email the moment you purchase, your progress saves as you go, and everything you build — completed workbooks, your Executive Positioning Brief, a summary of the work — downloads as PDFs when you finish.